PRIVACY POLICY

Last Updated: 7 November 2026

At SUTRA & SOUL, your privacy is important to us. We are committed to protecting your personal information and ensuring that your shopping experience is safe, secure and transparent.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, browse our collections, place an order or interact with our services.

By using our website, you agree to the practices described in this Privacy Policy.

1. INFORMATION WE COLLECT

When you visit or shop at SUTRA & SOUL, we may collect the following types of information:

Personal Information

• Full name.

• Email address.

• Mobile number.

• Billing address.

• Shipping address.

• Order details and purchase history.

Payment Information

When you make a purchase, payment-related information is processed through secure third-party payment providers.

We do not directly store your complete debit card, credit card or banking credentials on our website.

Device & Technical Information

When you browse our website, certain information may automatically be collected, including:

• IP address.

• Browser type and version.

• Device information.

• Operating system.

• Website browsing activity.

• Pages visited and interactions with our website.

2. HOW WE USE YOUR INFORMATION

We collect and use your information for legitimate business purposes, including:

• Processing and fulfilling your orders.

• Confirming purchases and sending order updates.

• Arranging shipping and delivery.

• Providing customer support.

• Managing returns and exchanges.

• Processing eligible store credits.

• Improving our website and shopping experience.

• Preventing fraudulent transactions and unauthorised activities.

• Sending promotional offers and product updates where you have provided the necessary consent.

• Complying with applicable legal and regulatory requirements.

We only use personal information for purposes that are relevant to providing and improving our services.

3. PAYMENT SECURITY

Your payment security is important to us.

Payments made through our website are handled by authorised third-party payment gateways and payment service providers.

SUTRA & SOUL does not directly collect or store your complete credit card or debit card details.

Payment providers maintain their own security and privacy practices. We encourage customers to review their respective policies when using their services.

4. SHARING YOUR PERSONAL INFORMATION

We do not sell or rent your personal information to third parties.

However, we may share necessary information with trusted service providers to operate our business and fulfil your orders.

These may include:

Shipping & Logistics Partners

We may share your name, contact number and delivery address with courier companies to ensure successful order delivery.

Payment Service Providers

Payment-related information may be shared with secure payment gateways to process transactions.

Shopify & Website Service Providers

Our online store is powered by Shopify, which provides the e-commerce infrastructure required to operate our website.

Marketing & Analytics Services

We may use services such as Google Analytics, Meta advertising tools and other marketing platforms to understand customer interactions, measure advertising performance and improve our services.

Legal & Regulatory Authorities

We may disclose information when required by applicable law, legal proceedings or government authorities.

All third-party service providers are expected to handle information responsibly and only for authorised purposes.

5. COOKIES & TRACKING TECHNOLOGIES

Our website may use cookies and similar technologies to improve your browsing experience.

Cookies help us:

• Remember your shopping cart.

• Understand website traffic and visitor behaviour.

• Improve website performance.

• Personalise your shopping experience.

• Measure marketing and advertising effectiveness.

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect some website features.

Where required, we will seek appropriate consent for non-essential cookies and tracking technologies.

6. DATA SECURITY

We take reasonable technical and organisational measures to protect your personal information against:

• Unauthorised access.

• Data loss.

• Misuse or alteration.

• Unauthorised disclosure.

• Other security threats.

Although we take appropriate precautions, no online platform or electronic transmission can be guaranteed to be completely secure.

We continuously aim to maintain appropriate safeguards to protect customer information.

7. DATA RETENTION

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected.

This may include:

• Processing and fulfilling customer orders.

• Maintaining purchase and transaction records.

• Handling returns, exchanges and customer enquiries.

• Meeting legal, accounting and regulatory obligations.

• Resolving disputes and preventing fraud.

When personal information is no longer required, we will take appropriate steps to delete or anonymise it, subject to applicable legal retention requirements.

8. YOUR PRIVACY RIGHTS

Depending on applicable laws, you may have the right to:

• Request access to your personal information.

• Request correction of inaccurate or incomplete information.

• Request deletion of personal information where legally permissible.

• Withdraw consent for processing where applicable.

• Raise concerns regarding how your information is being used.

• Nominate another person to exercise your privacy rights where permitted by law.

To exercise these rights, please contact us through our website's Contact Us page.

We may need to verify your identity before processing certain requests.

9. THIRD-PARTY LINKS

Our website may contain links to third-party websites, payment services or other external platforms.

SUTRA & SOUL is not responsible for the privacy practices, content or security of these external websites.

We encourage you to read their respective privacy policies before sharing personal information.

10. MARKETING & COMMUNICATIONS

We may use your contact information to send order-related notifications, important service updates and promotional communications where permitted by law and applicable consent requirements.

You can opt out of promotional emails or marketing communications at any time by using the unsubscribe option or contacting our customer support team.

Please note that opting out of marketing communications will not stop essential order-related messages.

11. CHILDREN'S PRIVACY

Our website and products are intended for a general audience and are not knowingly designed to collect personal information directly from children without the legally required consent.

If we become aware that personal information has been collected from a child in violation of applicable laws, we will take appropriate steps to address the situation.

12. CHANGES TO THIS PRIVACY POLICY

SUTRA & SOUL reserves the right to update or modify this Privacy Policy from time to time to reflect changes in our business practices, website functionality or applicable laws.

Any updates will be published on this page with the revised Last Updated date.

We encourage customers to review this page periodically.

13. CONTACT US

If you have any questions, concerns or requests regarding this Privacy Policy or the handling of your personal information, please reach out to us through the Contact Us page on our website.

SUTRA & SOUL

Website: Your official SUTRA & SOUL online store.

We value your trust and are committed to treating your personal information with care, transparency and responsibility.

Thank you for being a part of SUTRA & SOUL.

Your trust is as precious as the jewellery you wear.